Monday, April 19, 2010
Win or Lose with Social Media ROI
Well it seems you will be a great lose for not using social media to make profit for your company. Apparently the numbers speak for its self, for little to know cost your getting back huge amount of ROI. Really I must agree with everyone in that their is no reason not to do this, basically its like playing telephone but having the correct message go to millions of people instead of like ten. Since social media is claiming the mind and soul of new consumers then it just seems like a good idea to get their attention by using social media to advertise your new products. This will bring in a new era to how ideas for products come about, which is good I'm just hoping companies don't lose their identity to their customers in hopes of pleasing them.
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Social media is definitely a strong investment for businesses. However, companies need to find ways to track how successful their social media is.
ReplyDeleteSocial media can certainly help with innovating new products or designs but for ROI to truly work I think there needs to be an industry standard by which people calculate it.
ReplyDeleteYes Social media does offer something on the table but, The question here is that can our human interactions be quantified and measured?
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